Jack'd, a leading gay social app is continuing it's #ChangeTheGame initiative with an eight-week campaign aimed at challenging preconceived notions of what it means to be gay. The campaign creates community and allows voices to be heard. We have all dealt with people harassing, bullying, being racist, sexist or just being downright rude. This can be very worse on gay apps. Jack'd's mission is to tackle these issues, create candid conversation, awareness and to promote change. Jack'd fans are joining in on this conversation and we at Fop love it.
“Gay men often have this stigma that we are bitchy and unkind to one another other, especially on the apps,” says Russell Horsey, a Marketing and Social Media Specialist at Jack’d. “We’re asking Jack’d members to share the encounters they’ve had with people on apps, or explain why they were driven to be act a certain way to someone else. We’d also like them to discuss the value that they believe our community places on kindness.”
Each week, the campaign focuses on a new topic of special relevance to the community of gay men that use Jack’d. Join in and let your voice be heard.
- Week 1- Kindness (launched September 14)
- Week 2- Hooking Up
- Week 3- Changing your Routine
- Week 4- Labels
- Week 5- Acceptance / Tolerance / Racism
- Week 6- Self Esteem
- Week 7- Sexual Health
- Week 8- Activism / Community
For more information: http://www.jackdapp.com/changethegame